Hallmark certifies that the piece of jewellery’s conforms to a set of standards laid by the Bureau of Indian Standards, the national standards organization of India. Hallmarks guarantees the purity or fineness of gold jewellery’s
Benefits of Hallmark Certification
It protects the customers against to be victimized due to bad quality of gold.
It develops export competitiveness.
It provides assurance of purity of gold by third party So it increases customer’s satisfaction and believe.
It ensures strong evidence of commitment to quality and purity of gold so it increase confidence in sellers about their product and it will also help to increase goodwill of the company.